Cookie Policy
Last updated: 13 July 2026
1. About this policy
This Cookie Policy explains how The London SEO Agency ("we", "us", "our") uses cookies and similar technologies when you visit thelondonseoagency.co.uk (the "site"). It should be read alongside our Privacy Policy.
We use cookies in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003 (PECR), as enforced by the Information Commissioner's Office (ICO).
2. What cookies are
Cookies are small text files placed on your device (computer, tablet, or phone) when you visit a website. They allow the site to recognise your device and store limited information about your preferences or past actions. We also use similar technologies such as local storage, session storage, and pixels — this policy refers to all of these as "cookies".
3. Your consent
We only set non-essential cookies (analytics, performance, and marketing) after you give clear, affirmative consent. Strictly necessary cookies do not require consent under PECR because they are essential to deliver the service you have requested.
You can withdraw or change your consent at any time by clearing cookies in your browser and reloading the site, or by adjusting your browser settings as described in section 7.
4. Categories of cookies we use
- Purpose
- Required for core functionality such as page routing, form submissions, security, and load balancing. The site cannot function properly without these.
- Consent
- No consent required (PECR exemption).
- Examples
- Session identifiers, CSRF protection tokens, load-balancer cookies.
- Purpose
- Remember choices you make (such as region or interface preferences) to give you a more personalised experience.
- Consent
- Set only with your consent.
- Examples
- Preference storage in localStorage.
- Purpose
- Help us understand how visitors use the site so we can improve content and performance. Data is aggregated where possible.
- Consent
- Set only with your consent.
- Examples
- First-party analytics identifiers; anonymised page-view metrics.
- Purpose
- Used to measure the effectiveness of campaigns and, where applicable, deliver relevant advertising on third-party platforms.
- Consent
- Set only with your consent.
- Examples
- Conversion pixels, retargeting tags (when active).
5. Third-party cookies
Some cookies are set by third parties acting on our behalf, for example analytics providers or infrastructure services (including our hosting and backend platform). These providers process data under their own privacy notices and may transfer data outside the UK under appropriate safeguards such as the UK International Data Transfer Agreement or the UK Extension to the EU–US Data Privacy Framework.
We do not sell personal data. Where a third party acts as an independent controller, we identify them in our Privacy Policy.
6. How long cookies stay on your device
Session cookies are deleted when you close your browser. Persistent cookies remain for a defined period (typically no longer than 13 months for analytics cookies, in line with ICO guidance) or until you delete them.
7. Managing and disabling cookies
Most browsers let you view, manage, delete, and block cookies for any website. Instructions are available for the major browsers:
Blocking strictly necessary cookies may prevent parts of the site from working correctly.
8. Your rights under UK GDPR
Where cookies process personal data, you have the right to access, rectify, erase, restrict, or object to that processing, and to lodge a complaint with the ICO at ico.org.uk/make-a-complaint.
9. Changes to this policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our operations. The "Last updated" date at the top of the page indicates when the policy was last revised.
10. Contact us
Questions about this policy or how we use cookies can be sent to privacy@thelondonseoagency.co.uk or by post to The London SEO Agency, 22 Old Bond Street, London W1S. For new enquiries, use our contact page.
This page is maintained by The London SEO Agency to explain how cookies are used on this site. It is provided for information only and does not constitute legal advice.